Consistent News Coverage, Thought Leadership
G. Fox Consulting helped to launch the Texas Association of Manufacturers in 2005 and very quickly established the organization as an authoritative business voice by creating thought leadership platforms for the Association’s executives. Breaking through in a crowded field of business voices was an early challenge for TAM. Our thought leadership platform model has been working successfully for TAM for nearly 20 years.
The Assignment:
G. Fox Consulting helped to launch the Texas Association of Manufacturers in 2006 and very quickly established the organization as an authoritative business voice by creating thought leadership platforms for the Association’s executives. Breaking through in a crowded field of business voices was an early challenge for TAM.
The Results:
We differentiate TAM by identifying priority issues and positioning the Association as the “go-to resource” on those issues year round. Our annual strategic communications plan maintains the Association’s profile and advances TAM’s priorities in the press and at the Capitol. Our thought leadership platform model has been working successfully for TAM for nearly 20 years.
- San Antonio Express-News, "Commentary: Texas employers need flexibility to maintain workplace safety"
- San Antonio Express-News, "Commentary: Legislation Aligns Workforce Needs With Education"
- Fort Worth Star-Telegram, “Texas job engine shuts down without economic development incentives”
- Houston Chronicle, "Trump's pick for bank leader is bad for Texas”
The Feedback:
“G. Fox Consulting is basically an extension of our organization. They listen, provide clear insights and get to the heart of what matters to the people we need to reach. If you want straight answers from expert communicators, you want them on your team.” Tony Bennett, President, Texas Association of Manufacturers